Thursday February 17, 4:46 pm Eastern Time

Company Press Release

IMSI Names Geoffrey Koblick As CEO

Koblick and Mark Boyer Join Board of Directors

NOVATO, Calif.--(BUSINESS WIRE)--Feb. 17, 2000--IMSI®, (OTCBB:IMSI - news) developer of ArtToday.com and home design software and related web sites, today announced that Geoffrey Koblick has been named President, Chief Executive Officer and a member of the Board of Directors. Koblick, who founded IMSI in 1983, stepped down as Chief Operating Officer and Chairman of the Board in May of last year.

In addition to Koblick, Mark Boyer has also been appointed to the Board of Directors. A principal of ROI Capital, a private investment fund in Larkspur, California, Boyer has been close to IMSI over the past several years as ROI Capital has held a significant ownership interest in the company.

Koblick replaces Costa John, who served as President and CEO for the past nine months. John, who also has left the Board of Directors, resigned due to a family illness. In addition, Bill Lane, Abe Ostrovsky and Lisa Crane are leaving the Board of Directors effective immediately.

``I came back to IMSI because I believe there is terrific potential in the company's two Internet businesses -- ArtToday.com and our soon to be unveiled Home Design web site,'' said Geoffrey Koblick, President and CEO. ``While IMSI's businesses have exciting potential, the company has experienced financial difficulties over the past year. We plan to hire investment bankers to explore every possible avenue to help remedy our financial situation and to enhance shareholder value. Over the next few months IMSI has several financial obstacles to overcome, but I believe we can get through this and realize the inherent value of our Internet businesses.''

ArtToday.com continues to be the number one subscription site for graphics content on the web, and it is growing in popularity. ArtToday currently has over one million members, according to PC Data Online, and it is generating approximately 1.3 million visitors per month.

The home design site will have exciting on-line tools for home design, based on IMSI's award-winning FloorPlan 3D and TurboCAD software technology (see TurboCAD.com and FloorPlan.com). Customers will be able to go onto the Internet and choose from pre-designed plans or create their own home and remodel designs. FloorPlan v5 received PC Magazine's Editor's Choice award in November 1999, shortly after it was launched. This product offers superior 3-D modeling and design capabilities. In addition, the program incorporates many professional level design tools and project management capabilities, forming a very powerful suite of online tools for home design and remodeling for consumers and professionals.

``In addition to our Internet businesses, we will also explore the opportunity to convert several of IMSI's award winning software products to the Linux operating system, including TurboCAD, FloorPlan 3D, FormTool, TurboProject, Hijaak and Org Plus,'' Koblick added.

IMSI plans to file its 10-Q for its third fiscal quarter ended December 31, 1999 on Tuesday February 22, 2000. The company will release its financial results after the market closes on that day. IMSI plans to host an analyst's conference call to discuss its results at 1:45 p.m. (Pacific Standard Time). Investors will have the opportunity to listen to the conference call over the Internet through Investor Broadcast Networks' Vcall website, located at http://www.vcall.com. To listen to the live call, please go to the web site at least fifteen minutes early to register, download, and install any necessary audio software. For those who cannot listen to the live broadcast, a replay will be available shortly after the call.

About IMSI

Headquartered in Novato, IMSI produces and sells visual content, design, and graphics software over the Internet. The company operates several popular websites including ArtToday.com. For more information, contact IMSI public relations at 415/878-4000, or visit our website at www.imsisoft.com. or http://www.arttoday.com.

Forward Looking Statement: To the extent that any of the statements contained herein relating to IMSI's financial health are forward-looking, such statements are based on current expectations that involve a number of uncertainties and risks. Such uncertainties and risks include, but are not limited to, the completion of negotiations with financial stakeholders, potential investors and bankers, Internet sales and pricing model effectiveness, the company's ability to arrange bridge financing and successfully conclude the sale of assets, attract visitors to its websites, competitive pricing pressures, product volume and mix, timing of orders received and the introduction of competitive products having technological and/or pricing advantages. As a result, the Company's operating results may fluctuate, especially when measured on a quarterly basis. For further information, refer to the risk factors included on the Company's Annual Report and Form 10-K for the fiscal year ended June 30, 1999 as filed with the Securities and Exchange Commission.